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Analytics → Visibility → Citation

Citations: being the source, not just the subject

A mention is your name in an answer; a citation is your domain used as the answer’s source. This tab measures the second, stronger signal.

Citation Share tracks how often your domain is cited across all answers in the period, charted against the previous period. Citation Rank places you on a leaderboard of every domain the engines cited for your prompt set — a competitive map of the sources engines actually trust, where third-party surfaces like G2 or Zapier often appear alongside competitor domains. Citation Categories below breaks sources into types, separating owned citations from earned ones.

Citation tab showing Citation Share 5.73% with a trend chart and Citation Rank #1 with a domain leaderboard
Visibility → Citation. Filters cover date range, granularity, citation type, topic, platform and region.

Terms on this screen

Citation
An AI answer sourcing your domain (linked or referenced), not merely naming your brand.
Citation Share
Your domain’s share of all citations observed across tracked answers in the period.
Citation Rank
Your position among all cited domains for your tracked prompt set.
Owned vs earned
Owned: your domain is cited. Earned: a third party that mentions you (G2, Reddit, press) is cited. Both move visibility; they are worked differently.