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Engines cite Reddit. Be the brand threads recommend.

Q: How is this different from social listening?

Social listening tells you a thread exists and its sentiment. Reddit Intelligence sorts the thread into one of six categories, scores it, names the move (escalate, reply, monitor, dismiss) and writes the draft.

Q: Do I have to choose the subreddits?

No. AirPulse infers the communities from your brand, topics and competitor set, and shows the discovery budget and thread pool behind each run.

Q: Should we reply to every thread?

No. A reputation thread wants an escalation, a trending topic wants a content brief, and adjacent chatter wants a watchlist. The product names the move alongside the classification.

Q: Which teams use this?

Support or the founder takes reputation, demand gen takes buyer questions, sales enablement takes competitor threads, and content takes trending topics.

About 72% of citations behind AI answers come from third-party sources, and Reddit is among the most cited.

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Show up in the threads engines quote.

Asked if you are worth buying, engines quote what people said. An unanswered trust thread gets cited for years.

AirPulse opportunity queue showing open buyer questions and ranked next actions

Every thread comes with a move

Each category names what to do and who does it. Reputation always sorts first.

ReputationScam accusations, refund complaints, trust doubts. Engines keep citing these long after the thread dies.Escalate

Reply OpsThreads where a useful answer from you would land, ranked by how ready they are to draft.Draft a reply

Buyer Qs"Which tool should I use for X?" The exact prompts your buyers later type into ChatGPT.Answer, then publish

CompetitorsThreads weighing you against someone else, and the objection that decides it.Arm sales

TrendingTopics accelerating in niche subreddits months before a keyword tool notices.Brief content

OthersAdjacent chatter that shows where the conversation is heading.Monitor

From a brand name to a draft reply

We find the communities

AirPulse works out which communities discuss your category from your brand settings, competitors and topics.

We classify every thread

Each thread lands in one of six categories with a relevance score, a priority and the topic that pulled it in.

You read the evidence

A summary of what the poster wants, upvote and comment counts, a suggested approach, and a link to the live thread.

We draft, you decide

A reply written from your brand strategy with a stated posture, plus review notes explaining the choices.

One thread, end to end.

r/videoconferencing, 41 upvotes, 17 comments

“Which webinar platform handles 5k attendees without lag? Burned by our last vendor twice.”

The poster wants a first-hand answer from someone who has run events at this scale.

Buyer QsMove: answer, then publish

Draft reply

“Ran a 6k-attendee conference last quarter. Session sharding, a full-scale rehearsal and the platform’s edge server locations mattered more than the vendor. We used Airmeet and stayed under 200ms interaction lag at peak. Happy to share our runbook.”

Review note: answers the scale question first, names the product once with a real number, no links, no feature dump.

AirPulse never posts on your behalf.

Every reply is a draft. The only buttons are save, regenerate, copy and send to a reviewer. There is no auto-post setting.

Questions teams ask first

Why does Reddit matter for AI visibility?

In AirPulse's citation data, roughly 72% of citations come from sources the brand does not control, and Reddit is consistently among the most-cited domains.

How is this different from social listening?

Do I have to choose the subreddits?

Should we reply to every thread?

Which teams use this?

See how signals become a prioritized action feed