AIRPULSE VS PROFOUND · COMPARISON · JUNE 2026
AirPulse vs Profound: which AI visibility platform fits you?
Profound is the best-funded company in this category, and it earned that position. The real question is whether you need enterprise software to operate — or outcomes shipped with you.
TL;DR — the honest verdict
Pick Profound when…
- You're a Fortune 500 brand or large agency with enterprise budget — reported pricing runs into the thousands per month (as of June 2026).
- You want self-serve software your own team operates: monitoring, prompt volumes, agent analytics and AEO workflows in one suite.
- You need the widest engine list — including Grok, Meta AI and DeepSeek on Enterprise.
Pick AirPulse when…
- You're mid-market and want fixes shipped, not another dashboard to staff.
- You want remediation done with you and verified by live re-audits — not workflows you run alone.
- You want a vendor that publishes its evidence standard: control groups, consistent windows, no overclaiming.
Side by side
Profound | AirPulse | |
|---|---|---|
| Engines monitored | 9 incl. Grok, Meta AI, DeepSeek; full coverage on Enterprise tier | ChatGPT, Claude, Perplexity, Gemini, Copilot |
| Monitoring depth | Answer Engine Insights: SOV, citations, sentiment; Conversation Explorer prompt volumes | Daily prompt runs: citation sightings, source mix, sentiment, category rank |
| Crawler / agent analytics | Yes — Agent Analytics (the closest rival to Agent Pulse) | Agent Pulse — crawler & agent log analytics, tied to remediation |
| Content execution | Agents/Workflows — autonomous AEO content, operated by your team | Content Pulse — schema-aware authoring |
| Done-with-you remediation | No — software only; your team runs the workflows | Yes — done with you, verified by live re-audits on production |
| GSC / analytics integration | No public traffic/revenue attribution; API is Enterprise-only | GSC integration; control-brand analysis on your own analytics |
| Evidence standard | Enterprise case studies (e.g., Ramp); 700+ enterprises | Published methodology: control groups, consistent windows, live-verified audits |
| Pricing transparency | Sales-led, no self-serve trial; third-party trackers report ~$499 to $2,000–$5,000+/mo (as of June 2026) | Engagement-based, scoped with you up front |
| Best fit | Fortune 500 + agencies | Mid-market B2B that wants fixes shipped |
Where the real differences are
Both measure. Only one ships fixes with you.
Profound's Agents and Workflows can draft and publish AEO content — but they're tools your team configures and runs. AirPulse works the other way: our team ships the remediation with yours — rendering fixes, schema, sitemaps, llms.txt — and every change is re-audited live on production before we count it. If you have a content-ops team waiting for software, Profound's model fits. If you want the work done and proven, that's our model.
Agent analytics: a genuine head-to-head
Credit where due: Profound's Agent Analytics is the closest thing in the market to Agent Pulse, and reviewers treat it as a strength. The difference is what happens next. AirPulse ties crawler and agent log data directly to the remediation queue — when GPTBot stops fetching a section, that becomes a task, a fix, and a re-audit, not a chart.
The cost of the full suite
Profound publishes no pricing; third-party trackers (as of June 2026) report tiers from roughly $499/month up to $2,000–$5,000+/month for Enterprise — and sources disagree on what the lower tiers include, so treat those figures as reported, not quoted. One analysis put Profound around 48% above the category's average price. Full engine coverage and API access sit at the Enterprise tier. For a Fortune 500 budget that's defensible; for mid-market teams it usually isn't the first dollar to spend.
These are verified outcomes we publish with methodology — consistent measurement windows, control comparisons, and live re-audits before any score ships.
- Newton School: Google AI mention rate 51.4% → 93.3% (May 20–25 vs Jun 8–10 full-run windows), category #1 in every single run.
- Airmeet: webinar citation rank #4 → #3, passing YouTube, with citation share up 35% in three weeks across 108,000+ tracked sightings.
- AirPulse on itself: branded clicks +235% while a control brand declined 14% over the same window — we ran the placebo test on our own numbers.
Frequently asked questions
Is Profound the market leader in AI visibility?
By funding and scale, yes. Profound raised a $96M Series C at a $1B valuation in February 2026 (more than $155M total) and reports 700+ enterprise customers, including more than 10% of the Fortune 500. Customers include Ramp, US Bank, Indeed, MongoDB, DocuSign and Chime.
How much does Profound cost?
Profound doesn't publish pricing and there's no self-serve trial. Third-party sources (as of June 2026) report plans from about $499/month to $2,000–$5,000+/month at Enterprise; the exact composition of lower tiers conflicts between sources.
Does AirPulse cover the same engines as Profound?
AirPulse monitors ChatGPT, Claude, Perplexity, Gemini and Copilot. Profound's Enterprise tier covers more engines, including Grok, Meta AI and DeepSeek. If those long-tail engines matter to your buyers today, that's a real point in Profound's favor.
What does “done-with-you remediation” actually mean?
AirPulse doesn't stop at recommendations. We ship the fixes with your team — rendering, schema, sitemaps, crawler policy — and re-audit the live site before any score is published. BytePe went from GEO readiness 15 to 71 in under four weeks this way, with every change verified on production.
Can we run AirPulse alongside Profound?
Yes. Some teams keep an enterprise monitoring suite and bring in AirPulse for the execution layer. Monitoring tells you what AI engines say; the remediation loop changes it.
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