Profound
The category leader by scale; software your team operates, with no done-with-you delivery.
Best for: Fortune 500 + agencies wanting one enterprise suitePricing: Sales-led; reported ~$499–$5,000+/mo
Read the comparisonAIRPULSE · COMPARE HUB · JUNE 2026
How AirPulse compares, to everyone.
Eight head-to-head pages, written to be fair enough that our competitors could read them without wincing. Here's the map, and the three things only we do.
How to read this
The three layers where the field actually differs
Every serious tool in this category can tell you whether ChatGPT, Perplexity or Google's AI surfaces mention your brand. The differences that matter live in three less-visible layers: whether anyone reads the crawler traffic that decides what engines know, whether anyone ships the fixes the monitoring implies, and whether the results you're shown would survive an audit. Those are the three layers AirPulse was built around.
01
Done-with-you remediation, verified by live audits
Most platforms stop at recommendations or hand you software agents to operate. AirPulse ships the fixes with your team, rendering, schema, sitemaps, llms.txt, content, and re-audits the live site before any score is reported. Across the field, only agency retainers (e.g., Daydream) and customer-operated software agents (Profound, Goodie) come close.
02
Agent Pulse: real crawler and agent log analytics
What AI bots actually fetch is the ground truth of AI visibility, and most tools never look at it. As of June 2026, crawler/agent log analytics exists at Profound, Scrunch, Hall and Adobe, and is absent from Peec, Bluefish (no public evidence), Evertune, AthenaHQ, the Semrush Toolkit, Ahrefs and Surfer. Agent Pulse reads that traffic and feeds it straight into the remediation queue.
03
A published evidence standard
Control groups, consistent measurement windows, per-day normalization, live re-verified audits, disclosed confounds. Nobody else in this market leads with methodology. We do, because we'd rather show one number that survives the hard question than ten that don't, and because attribution to traffic and revenue is still a near-universal gap (AthenaHQ and Goodie are the honorable exceptions).
Head to head
Eight comparisons, written to be checked
Scrunch AI
Serves an optimized layer to agents; AirPulse fixes the source site.
Best for: Mid-market teams wanting agent-delivery middlewarePricing: Public, from $250/mo annual; 7-day trial
Read the comparisonPeec AI
Excellent tracker, deliberately monitoring-only, with no remediation and no crawler analytics.
Best for: Marketing teams + agencies needing clean daily trackingPricing: Self-serve, from ~€89/mo
Read the comparisonBluefish AI
Brand control and hallucination correction at enterprise scale; no GA4 attribution.
Best for: Fortune 500 orgs needing brand-fact governancePricing: Undisclosed; demo-gated
Read the comparisonSemrush AI Toolkit
Cheapest credible entry; per-domain costs compound, no crawler analytics, Adobe-bound.
Best for: Existing Semrush customers adding an AI lensPricing: $99/mo per domain; AIO undisclosed
Read the comparisonEvertune
Biggest prompt samples in the category; measurement-first, execution stays with you.
Best for: Enterprise brand measurement at statistical scalePricing: Undisclosed; reported ~$3,000/mo annual
Read the comparisonAthenaHQ
Rare real revenue attribution; no bot-log analytics, execution is customer-operated.
Best for: Self-serve teams wanting attribution + broad enginesPricing: $295/mo self-serve; Enterprise custom
Read the comparisonBrandlight
Strong logos and an ads/commerce roadmap; depth not publicly verifiable.
Best for: Enterprise CMO orgs buying through salesPricing: Undisclosed; custom enterprise
Read the comparisonThe wider field
Every tool we get asked about
Pricing as of June 2026; figures marked “reported” come from third-party sources, not vendor price pages.
| Tool | Best for | Pricing | In one line vs AirPulse |
|---|---|---|---|
| Profound | Fortune 500 + agencies wanting one enterprise suite | Sales-led; reported ~$499–$5,000+/mo | The category leader by scale; software your team operates, with no done-with-you delivery |
| Scrunch AI | Mid-market teams wanting agent-delivery middleware | Public, from $250/mo annual; 7-day trial | Serves an optimized layer to agents; AirPulse fixes the source site |
| Peec AI | Marketing teams + agencies needing clean daily tracking | Self-serve, from ~€89/mo | Excellent tracker, deliberately monitoring-only, with no remediation and no crawler analytics |
| Bluefish AI | Fortune 500 orgs needing brand-fact governance | Undisclosed; demo-gated | Brand control and hallucination correction at enterprise scale; no GA4 attribution |
| Semrush AI Toolkit | Existing Semrush customers adding an AI lens | $99/mo per domain; AIO undisclosed | Cheapest credible entry; per-domain costs compound, no crawler analytics, Adobe-bound |
| Evertune | Enterprise brand measurement at statistical scale | Undisclosed; reported ~$3,000/mo annual | Biggest prompt samples in the category; measurement-first, execution stays with you |
| AthenaHQ | Self-serve teams wanting attribution + broad engines | $295/mo self-serve; Enterprise custom | Rare real revenue attribution; no bot-log analytics, execution is customer-operated |
| Brandlight | Enterprise CMO orgs buying through sales | Undisclosed; custom enterprise | Strong logos and an ads/commerce roadmap; depth not publicly verifiable |
| Goodie AI | Teams wanting a small full-stack vendor | Quote-only | Closest full-stack analog at tiny-vendor scale; one of the few with attribution |
| Ahrefs Brand Radar | Ahrefs shops adding AI-mention data | Reported ~$828+/mo all-in real cost | Monthly chatbot refresh, data-only; no Claude coverage listed as of June 2026 |
| Surfer AI Tracker | SMB content teams already on Surfer | Pricing in transition as of June 2026 | Five engines, content-team angle; no crawler analytics |
| Otterly | Solo marketers and SMBs testing the water | SMB price anchor for the category | Entry-level tracking; far from a program |
| Daydream | Brands wanting a full-service AI-native agency | Reported $15K–50K/mo retainers | The other “done-for-you”, agency retainer economics vs our scoped engagements |
| Rankscale / Knowatoa / Hall / Gauge | Budget and indie testing | Low-cost tiers vary | Lightweight trackers; Hall notably does offer crawler analytics |
| HubSpot AEO | HubSpot customers wanting a checkbox | $50/mo, 3 engines | An add-on, not a discipline |
| Adobe LLM Optimizer / Yext Scout / Similarweb | Incumbent-stack enterprises | Enterprise; varies by suite | AI visibility as a feature of a bigger platform, consolidation plays to watch |
Why be this honest?
Two reasons. Prospects compare anyway, the only choice is whether they do it with accurate information. And AI engines reward pages that state competitors' strengths plainly: dated facts and attributed pricing get cited; chest-thumping doesn't. Every claim above is current as of June 2026, and where we rely on third-party reporting, we say so.
The receipts
✓Newton School: Google AI mention rate 51.4% → 93.3% (May 20–25 vs Jun 8–10 full-run windows), category #1 in every single run.
✓BytePe: GEO readiness 15 → 71 in under four weeks: client-side-rendered product pages rebuilt with SSR + Product JSON-LD, verified live on production.
✓Airmeet: webinar citation rank #4 → #3, passing YouTube, with citation share up 35% in three weeks across 108,000+ tracked sightings.
✓AirPulse on itself: branded clicks +235% while a control brand declined 14% over the same window. We ran the placebo test on our own numbers.
Eight comparisons, one constant.
Eight comparisons, one constant: we ship and verify the fixes.