Documentation

How AirPulse works, end to end

AirPulse answers one question for a brand: when people ask AI engines the questions you should win, do the answers mention you, cite you, and send you traffic — and if not, what do you do about it? These pages walk through every module with live product screens and define every term as it appears.

Getting started

Brand SettingsSetup starts in Brand Settings, and it matters more than it looks: these fields shape every analysis the platform runs and every draft the content engine writes.OverviewThe Overview is the daily read: your Visibility Score, your rank against competitors, and the prompts that need attention — each with a one-click path into content creation.

Measure

VisibilityThe Visibility module breaks the headline score apart: brands down the side, AI engines across the top, average visibility in each cell.CitationsA mention is your name in an answer; a citation is your domain used as the answer’s source. This tab measures the second, stronger signal.PromptsPrompts are the unit of tracking: real questions buyers ask AI engines, grouped by topic, scored per engine and region.AI TrafficEverything else measures what engines say; AI Traffic measures what they do on your site.

Act

GEO AuditThe GEO Audit answers one question: is your site even legible to AI engines? It scores the answer and turns the findings into an assignable fix list.ContentThe Content module is where measurement becomes output — and where output gets measured back.Reddit IntelligenceReddit is disproportionately cited by AI engines, which makes it both an opportunity and a reputation risk. This module watches it so you don’t have to.Opportunities & Ask AirPulseOpportunities is the prioritized to-do list the analytics imply; Ask AirPulse is the shortcut past every dashboard.

The first 90 days

The cadence we recommend on every onboarding: foundation first, technical fixes next, content last — because that is the order results arrive in.

Days 0–7

Foundation

Complete Brand Settings end to end, load the first 30–60-day prompt set (mix chat-style and search-style), run the first GEO Audit, connect the AI Traffic domain.

Days 7–45

Technical fixes first

Work the Action Plan — schema, credibility, platform presence. Technical wins land fastest and re-verify automatically as you mark them done.

Days 45–90

Content compounds

Briefs and optimizations against the gap list, Reddit replies on reply-ops. Content impact typically shows in the 45–90-day window — judge it then, not at week two.

Looking for industry vocabulary beyond the product? See the AEO & GEO glossary.