Site index for AI agents: /llms.txt. Documentation pages under /docs are also served as markdown at the same URL plus .md (e.g. /docs/geo-audit.md) or via an Accept: text/markdown request.

AI Visibility for EdTech: win the answer to “is it worth it?”

Students and parents ask AI before they ask you. Reputation prompts decide enrollment, and one Reddit thread can write your answer.

The shift

An education decision is a trust decision, and the trust check has moved into AI chat: “is this bootcamp legit,” “best data science course for working professionals,” “do graduates get placed.” Engines synthesize those answers from forums, review sites and news, which means a single loud thread can dominate what AI tells every prospective student for months.

The dashboard, in your category's terms

Sentiment and negative-mention trackingevery run, every engine. The moment a negative claim enters the answers, you know which engine said it and what it cited.
Citationsthe threads, reviews and articles engines pull from when they talk about you, ranked by influence.
Brand Digestyour placements, accreditations and outcomes as an authoritative record the engines can learn from, instead of guessing.
Prompt Pulsereputation and comparison prompts (“X vs Y,” “is X worth it”), tracked daily.

Shipped with your team, verified live

Newton School's program: placeholder-content cleanup (May 22), llms.txt live (May 23), duplicate-H1 fix (May 26), custom sitemap (May 28), homepage URL consolidation (June 5), each client-confirmed and shipped against a daily measurement loop, so the team saw which fixes the engines responded to.

51.4% to 93.3%Google AI mention rate
#1Every run, May 20 to Jun 10
55.8% to 74.2%Blended, all engines
87/100GEO audit score

How we measure

Consistent measurement windows, normalized per monitored day, never cherry-picked dates.
Control brands and placebo checks separate campaign effect from the rising AI-search tide.
Every fix is verified live on production by independent audit before we count it.

The proof behind this page

Newton School's Google AI mention rate went from 51.4% to 93.3% in three weeks, comparing full-run window averages. Blended visibility across four engines rose from 55.8% to 74.2%, and the brand held #1 in its category in every monitored run, May 20 through June 10. Negative mentions fell from about two per run to about one, with multiple zero-negative runs. The site now carries a 87/100 GEO audit score.

EdTech, by vertical

Coding BootcampsOnline Course PlatformsK-12 Learning
Marketing TeamsE-commerceD2C BrandsB2B SaaSFintech & Financial ServicesReal Estate & PropTechHealthcare & WellnessTravel & HospitalityEvents & Webinar PlatformsProfessional ServicesManufacturing & Industrial

See it on your own prompts.

Book a demo and we run your category's prompts live on the call.